We created a new tongue in cheek brand for Wipeless – instantly recognisable as a modern bidet product. This was paired with contemporary illustrations and graphic toolkit, positioning the brand as a disruptive new player in the traditionally conservative category.

As part of the brand strategy, we developed a range of straplines and brand messaging to enhance the proposition, including:

• Better Bum Care
• Wipe Less, Spray More
• Cleaner Greener Cleaning

We worked with Wipeless on their branding, DTC packaging design, and also supported with product design, enabling them to meet their manufacturing deadlines and launch on time.

Do you have a consumer branding project on the horizon? Get in touch below!