The Project
Chesterfield Theatres approached us to help them rationalise and create a new identity for their two theatre offerings to work in harmony with a new identity for Chesterfield Council.
The new branding focuses on abstract bursts of ‘visual spectrum’ which are also synonymous with the theatre’s black and white tudor cladding. Brand guidelines, signage and wayfinding, publication and promotional materials were produced alongside a gastronomy offer identity.
The Outcome
The new identity helped Chesterfield Theatres to show the distinct difference between their two theatres and navigate patrons clearly and concisely.
How we worked with Chesterfield Theatres
Want to hear more about how we worked with Chesterfield Theatres or looking for an arts & culture branding agency?
“I had worked with Greatergood on a previous project many moons ago so they were my first port of call for our branding project. Everyone involved was incredibly happy with our outcome, and the speed and efficiency with which we managed to move.”