Solution
We created a bold new brand and packaging design for CHHABRA defying category norms for real shelf and e-commerce standout.
Using striking Black against individual pastel SKU colours, the packaging design looks minimal and collectible, encouraging purchase of the full range of products whilst appealing to a younger demographic who may not have been drawn to the flavour category previously.
How we worked with CHHABRA
Looking to hear more about our work with CHHABRA or have a food packaging design project in mind?
Working with Greatergood was brilliant! From concept origination to full blown product branding, they brought our ideas to life. The packaging design for our new flavour drops are sleek and premium looking while still being accesible. Greatergood and founder Daniel are always super friendly, approachable and on hand to offer any advice and support. Daniel is so creative and we're so pleased with the product branding he created. We cannot wait to work with Greatergood on our next Chhabra project!
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